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Responsible AI in marketing: how can the industry preserve trust?
As AI rapidly reshapes marketing and advertising, Enrique Ramírez from Grupo Bimbo and Alexander Montgomery from Microsoft explore what responsible AI in marketing and advertising looks like in practice.
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236 business organisations urge WTO Ministers for time-bound reform and e-Commerce Moratorium renewal
The statement calls for a time‑bound WTO reform process and the renewal of the e‑Commerce Moratorium, underscoring the urgency felt across the global business community for a well‑functioning multilateral trading system that meets the realities of the 21st century.
“We can choose to act,” ICC tells WTO ministers
ICC Secretary General John W.H. Denton AO called on governments to act decisively, warning that inaction at this pivotal moment could deepen economic instability and erode the foundations of global trade.
Business calls on trade ministers to safeguard and reform WTO system at MC14
At a business forum co-hosted by ICC and the WTO on the eve of the WTO’s 14th Ministerial Conference (MC14) in Yaoundé, business leaders called on ministers to deliver practical outcomes in response to the mounting pressures on the global trading system.