ICC principles help to interpret the fundamental global standards of the ICC Marketing Code to offer more specific guidance on issues unique to automatic renewals. This paper highlights five best practices businesses should apply when offering automatic subscription renewals, specifically around disclosure, consent, written confirmation, cancellation and notice.
The new ICC web portal has launched as part of ICC’s continuing commitment to improve the digital journey of visitors navigating ICC’s full range of solutions to make business work for everyone, every day, everywhere.
An overview of generally related current ICC provisions and self-regulatory rules as well as recommended industry best practices and initiatives that would apply to diversity and inclusion matters in marketing communications and advertising.
We have the pleasure to announce the nomination of Lucas Boudet as Vice-Chair of the ICC Global Marketing & Advertising Commission!
Consumer trust is paramount for brand reputation and effective advertising.
This interactive e-course serves to encourage ethical marketing solutions as better, more effective forms of advertising.
On 23 and 24 August 2017, ICC participated in [...]
Over the past 80 years, the ICC Code has played a key role in providing principles that help build trust with consumers—assuring them of advertising that is honest, legal, decent and truthful.
Paris, 14 December 2016 The International Chamber of Commerce [...]
Paris, 8 December 2016 Today, the International Chamber of Commerce [...]
We enter 2016 amid an increasingly uncertain global outlook: weak [...]
